In the modern world of the Internet, where people automatically turn to the Web for information, it pays to have a domain name that reflects your site or business.
There are just fewer things for your customers or visitors to remember. Moreover, you don't seriously think that they'll try to memorise an unrelated URL just because you want them to, do you? The only people who'll memorise it are you and your competitors who want to compare your prices.
Choosing a domain name may be one of the most important decisions an online business owner can make. The key point to remember is that your company’s domain name is its online identity. You want something that is going to be memorable and respected; you want a name that is an asset, not a liability.
When choosing a domain name it is better to use a term that is going to stick in the mind of prospective buyers, something that your visitors will remember you by. For example 'Betterbuymarketing.com' would be an example of a relatively short and catchy domain. Unfortunately a greater % of two word domain names have been taken up by the 100,000s of online businesses but if you persist you can get something suitable.
What to considering when you choose domain name?
• As short as possible
• As generic as possible, but related (resale value, trademarks etc.)
• No hyphens, numbers or misspellings
• First letter as close to "a" as possible
• Easy to remember (would you remember it if you heard it on the radio)
• Easy to spell (especially for international clients)
• .com is universally recognised and remembered - the "Beverly Hills" of extensions. The new extensions such as .biz etc will take a few years to be accepted.
• No doubling up of letters - e.g. developmenttools.
What is domain name registrar?
A domain registrar is a company that allows you to use a domain name contained in its database for a fixed amount of price. Domain registrars have an extensive database of domain names that they sell out or rent out in exchange of necessary fees. You can register your domain name and make sure no one else uses it.
I recommended DOMAINS WORLD registrar service they have a very nice offer!
Registering your domain name builds credibility and creates an identity for your business.
Author Resource:
Dansar Gin is author of this article on DOMAINS WORLD Find More information about domain registration on DOMAINS WORLD
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