List building really can be the corner stone of your internet based business. If you should be in the fat loss market, lets say you sold a healthy eating with low fat quality recipes cookbook. If you actually had a system in place, when they buy your book they would automatically be signed up to your mailing list or publication, this way you can send out informative newsletters and promote other cookbooks at the same time. Now this client is a proven buyer because they have previously purchased one of your cookbooks, which in turn also means they are a lot more likely to purchase other cookbooks from you in the long run.
At this point we will focus on someone selling an e-book that shows people the best way to do their own arts and crafts at home. You could send an email out to every person on your list that signed up to get a craft a week kind of promotion, and needless to say you would also have a link in the email promoting your current e-book.
Many people don't understand the benefit of a list, every highly effective Internet marketer will tell you that each one of your list members are really worth $1 a month. Essentially this means if you have a marketing e-mail list of 2,000 members, you will probably earn $2,000 a month.
How Do I Build A List
Building your own email list is not that hard, but there are some things you will need to get started. A web site will be the first thing you will want to get. You will additionally need to get yourself a good auto-responder, you don't have to pay for a software that transmits the emails from your domain, you can start using a service like Aweber. Last but not least you should have some type of product that you can give to people to get them to register for your list.
As soon as you have these items it is time to move on to the next phase and start building your list. Let's stay with the arts and crafts market for this illustration. You will merely create a simple squeeze page that gives your visitors a free product that someone into arts and crafts would enjoy. In order for people to get their free product you will need to include the auto-responder on the page and have the person sign up for the free gift. As soon as they sign up, they should receive an email which thanks them for joining and also explain to them that they have to verify that they signed up by clicking a link. By clicking the link they are verifying that they want to receive emails from you, and when the link is clicked you can even have these people redirected to the page where they are going to be able to download their product or services. You have actually added a new person to your mailing list that is worth about $1 per month.
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