Creating your own identity on Twitter and giving the followers real value is not as easy as it sounds, but it's not even rocket science. For example, you may know about Twitter's autoresponder system you can use to send a message to those who follow you. We have a few excellent guidelines you should know about, and they concern how to best use this autoresponder.
Sure, of course everybody is has had enough of false promises and spamming that constantly goes on all over the web. Because of the very high degree of mistrust among people, just use your common sense when you compose messages. No promotions that are just over the top in any way, and simply be real with people. You want your followers to trust you for who you are, and not un-follow you as soon as they get your message. Try to take every step to ensure that your first welcome message doesn't look like spam - be genuine in your approach and you will get the kind of response you want.
Communicating with people with this short format necessitates that each message be written very well so you can maximize your exposure. You need to make a good impression with the message that you send out so that your follower actually understands that your intent is not be commercial in an way, but rather build a relationship. So when you're sending out a message conveying thanks to your new follower, don't stop at it, utilize the opportunity to say something more because it's pointless to just send a 'Thanks!'. Yes, set up the autoresponder properly, but then send the DM with your highly custom message. But things are pretty different when you're using the direct message feature, which is why you should take out the time to craft out a good thank you message.
It simply doesn't make sense to send out a direct message without following back your new follower because without that, how do you expect him/her to reply back to your direct message if they have to? Learning the ropes at Twitter is nothing hard to do, but you should take advantage of every opportunity that presents itself to you.
You should not have any problems at all with using the DM autoresponder if you simply use it with common sense.
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