As shared in the part one on how to get started with your graphic design business by initiating yourself working as a freelancer first and then gradually making it full time business. It might be time taking task to first market yourself and your business and win the customers. Down the line, after a while if patient is not lost and have not given up, you will definitely taste a part of success and it was not the illusion of becoming an entrepreneur.
Now, going further, once you know you have made a good presence of your services and business in market, you shall then think of adding a link called "PORTFOLIO" to your website. This web page shall show all the projects which you have worked on along with the name of the website URL when clicked on the same leads anyone to that particular website. Hence, whenever you are meeting with any prospective client for the project requirements, your customer would definitely be interested in knowing more about you and your experience. You can then present yourself with a business card, showing them your own website and then taking them to your portfolio. This will indeed make the customer feel that you know what you are here and you are not a new comer. You can also offer the customers to check about your services from your existing customers which shall boost their confidence of giving over their project requirements to you.
You can also then come up with your discount offers for your services if felt the business is slowing down then expected. You can also hire few marketing professionals and business developers to bring in more business for you. This can be done by offering them a good commission on the final price closed. There are many freelancers available who can bring in projects and work on commissions. Not to mention, if you can afford to hire, it would always be great. Targets has to be set for them and you need to go with your calculations accordingly. You need to know your incomes and expenses and then take a wise decision of hiring anyone dedicatedly or hiring them on commission basis.
Lastly, having a corporate office in a corporate area is advisable though size doesn't matters as long as your prices and services are the best in the market. You can think of working for international customers where you can definitely charge them good than your regular prices. However, making yourself available as per your customer's time would be a factor to be considered until the confidence is build up.
Author Resource:
TimeSeo is Web Designer in London based Web design in London Company providing Seo in London, United Kingdom.
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