When it comes to your website, special care should be paid to every minute detail to make sure it performs optimally to serve its purpose. Here are 5 essential rules of thumb to determine to make sure your website executes well.
1) Do not use splash pages
Splash pages are the first pages you see when you arrive at a internet site. They usually have a very pretty image with words like "welcome" or "click here to enter". As A Matter Of Fact, they are just that -- pretty vases with no real intention. Do not let your visitors have a reason to click on the "back" button! Give them the value of your internet site up front without the splash page.
2) Do not use excessive banner ads
Even the least net savvy individuals have educated themselves to neglect banner ads so you will be wasting commendable web site actual estate. Instead, provide more valueable content and weave relevant associate links into your content, and let your visitors feel that they want to buy instead of being forced to buy.
3) Have a easy and ideal navigation.
You have to provide a simple and very direct navigation menu so that even a young youngster will know how to use it. Stay away from perplexed Flash based menus or multi-tiered dropdown menus. If your visitors don't know how to navigate, they will leave your web site.
4) Have a distinct indication of where the user is
When visitors are profoundly occupied in browsing your internet site, you will want to make certain they know which part of the site they are in at that minute. That way, they will be competent to browse relevant information or navigate to any part of the site easily. Don't obscure your visitors because confusion means "abandon ship"!
5) Avert applying sound on your site
If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they're not annoyed by some sound curling again and again on your web site. If you assert on adding audio, make sure they have some control over it -- loudness or muffling controls would work fine.
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